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STC: Taking their trade show to the next level
Total Immersion and the Come&Do Agency developed one of the biggest Augmented Reality events to date for the appearance of STC at Gitex 2010.
Starting with an AR-powered invitation card, Total Immersion created a multi-faceted Augmented Reality experience to brand and to promote STC products and offers. The great STC booth hosted kiosks with Augmented Reality games and giveaways, light-painting exhibitions and live presentations enhanced by interactions with life-sized racing cars, elephants and dinosaurs.