Mister Spex on Board with TryLive Virtual Fitting Room

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Mister Spex on Board with TryLive Virtual Fitting Room

Mister Spex GmbH, an online retailer of designer glasses in Europe is a Berlin based company that offers an extensive selection of high quality prescription glasses, sunglasses, sports glasses and contact lenses. As Germany's largest online retailer of designer glasses, they are one of the top ten companies in the optical industry today. But what played a defining factor for their turnover of €17 million in 2011 (an increase of over 50% compared to last year’s €11 million )?

 

“Extensive communication activities such as TV commercials and technological innovations such as our 3D online virtual fitting room, has meant that more and more people order a pair of glasses on the internet" says Mister Spex managing director Dirk Graber. With a 200% increase in 2011 revenue growth of eyeglass sales, Mister Spex has services to more than 300,000 customers. The TryLive fitting room has brought a diverse aspect to their website and created a unique image for their brand as a whole.

 

 

Mister Spex mobile app is also available on the App Store.

 

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