Atol and TryLive Eyewear awarded for Best Digital Innovation Product

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Atol and TryLive Eyewear awarded for Best Digital Innovation Product

Atol, the French opticians who recently joined forces with Total Immersion, received the Grand Prix Strategies award for Best Digital Innovation Product this week. By featuring the new dynamic TryLive virtual fitting room on their website and on their mobile App, Atol took their marketing to the next level and has since received unprecedented praise. By accessing their website with a basic web cam or smartphones, shoppers can try on all types and styles of frames from any location. Total Immersion continues to specialize in creating innovative applications for clients with their cutting-edge Augmented Reality.

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