VIDEOS - Making Of Orange Christmas Dance Augmented Reality Event

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VIDEOS - Making Of Orange Christmas Dance Augmented Reality Event

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Orange just releases Christmas Dance Augmented Reality Campaign making of. Have a look on how this kind of campaign is designed and executed (video in french). By the way, the video of this extraordinary experience is reaching 500.000 hits on Youtube!

Making Of:

Viral Video:

From 28th November until 4th December, travelers and commuters in Gare du Nord train station, underground station Auber RER in Paris and train station Saint-Charles in Marseille were conveyed to an exclusive Augmented Reality experience, to become, for just a fraction of  pre-Christmas time, dancers of a  “Christmas Choreography”. A sure way to get in the Christmas spirit! 

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