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CeBIT 2014 – Huawei Container-Based Data Center Solution displayed via Augmented Reality

During the latest edition of the CeBIT 2014, Huawei presented his latest Container-Based Data Center Solution using an Augment Reality System to reach professionals who would like to deploy their Data Center in a standard container.

Huawei's Container Data Center is specialized for shipping or logistic and follows the ISO standard in transportation industry.

The Augmented Reality application was developed using D’Fusion augmented reality software and was delivered to Huawei's enterprise division to interactively present the content of its Data Center solution. The sales team has been using it for open speeches, as an interactive kiosk, and on its laptops as a sales tool.

Watch the video of Huawei Container-Based Data Center Solution in Augmented Reality.

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Folgers® Hello Sunshine Augmented Reality App Awarded for Outstanding Achievement

Folgers® Hello Sunshine has won the 2013 Internet Advertising Award for Outstanding Achievement in Internet Advertising from the Web Marketing Association.

This mobile augmented reality application creates fun and interactive greetings inspired by Folgers Coffee. Just choose a scene, and magically become part of the action! Take a custom picture and share it with friends and family.

Available for Download on iOS and Android.

Available on the App Store Get it on Google play

Watch the video of Folgers® Hello Sunshine in action.

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Discover Supercondriaque Movie Add-ons on your Mobile

To coincide with the French movie release of Suprecondriaque, Pathé has imagined a mobile application to continue the experience with Danny Boon and Kad Merad.

Fans are invited to transform themselves in Danny Boon and Kad Merad, take pictures and share it with friends and family.

Pointing the mobile camera to the movie poster they will also discover some hidden sequences from the movie!

Supercondriaque tell the story of a man who is alone and hypercondriac. His doctor, the only friend he has, will try anything to cure this imaginary disease. His latest idea is to find him a wife, the big love who will make it forgot his obsession…

The whole mobile app was developed by Total Immersion, using D’Fusion software for the augmented reality part. This app includes face tracking and image tracking technologies patented by Total Immersion.

Download the Supercondriaque mobile application for iOS and Android.

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Mr. Peabody and Sherman Augmented Reality Campaign in Malls

An amazing travel back in time with Mr. Peabody and Sherman in 5 malls across the UK.

To coincide with the UK movie release, visitors were invited to engage with augmented reality kiosks, equipped with cameras to see themselves dressed up in a variety of costumes inspired by the movie. They could for example try Mr. Peabody's iconic glasses, take a picture of themselves and receive it by email.

This augmented reality kiosk was part of an interactive 6-sheet nationwide campaign planned and booked with JCDecaux Innovate by Posterscope.

The augmented reality kiosk was developed by Total Immersion, using their face tracking technology and D’Fusion augmented reality software.

Watch the video of Mr. Peabody and Sherman Augmented Reality Kiosk.

Learn more about JCDecaux Innovate and this project.

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Discover what's inside your Virtual Starbucks® Shared Moments Mug

START THE YEAR OFF WITH YOUR FAVORITE COFFEE.
 
Starbucks Joy extends the holiday season and offer you 3 months of exclusive offers inside the 2013 limited edition holiday mug.
When you take home your 2013 limited edition holiday mug, you’ll also get three months worth of exclusive offers good at Target Stores and Starbucks® cafés bringing you lots of cheer in the New Year.
 
Discover what’s inside the Box!
 
Starbucks invite you to dive into a snowing Augmented Reality app to discover the limited edition holiday mug in 3D. Moving your hand in front of the webcam, you will virtually open the mug box and pull out the offers including in it!
This app was developed by Total Immersion, using the movement detection feature of D’Fusion augmented reality software.
 
Discover the app on starbucksjoy.com.

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The Most Interactive UEFA Champions League Trophy Tour presented by UniCredit

5 weeks, 5 countries and almost 47,500 fans saw the trophy for real and celebrated football during this interactive road show in September and October 2013.

As proud sponsor of the UEFA Champions League, UniCredit wanted to offer to consumers a more interactive exhibition than ever before.

In front of a Giant Screen equipped with a depth camera, visitors were invited to play with virtual football players:  Penalty shootout with a 3D ball, take pictures and trigger a colourful confetti explosion.

At the end of the multimedia exhibition, several big Kiosks were installed to immerse fans into a virtual football stadium and invite them to celebrate a goal and take a picture. Thanks to a RFID card, fans were able to get their photo and share it on Facebook, ensuring a multi-million total audience.

The Giant Screen and the Interactive Kiosks were developed and installed by Total Immersion, the worldwide leader in Augmented Reality, using their AR software D’Fusion. The scenario and concept have been developed in collaboration with Auditoire for United State of Fans.

Learn more about the UEFA Champions League Trophy Tour by UniCredit.

Watch the official video!

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SIAMOISES App : The Style Experience

Do you feel hippy, nerd or hip hop?
 
Disclose your “hidden soul” with SIAMOISES, the new Italian fashion brand, and the AR app designed and developed by OnScreen Communication. You can recognize your own look from the babies printed on the t-shirts of the first collection. The app for smartphone and tablets will let you give life to the graphics and unveil your real way of being! 
 
Thanks to augmented reality, you can see the babies moving and discover what are the stylish key elements of the chosen character. The SIAMOISES world opens up on the web to present the complete collection, just pointing the device camera to the back of the t-shirt. Face-tracking recognition allows you to virtually become one of the illustrated characters of the collection, take a picture and share it on social networks to get your new style approved.
 
Three different experiences, for the first AR fashion app with these features. Enjoy yourself!
 
Download the app for iOS or Android
 

Watch the Siamoise App Trailer.

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Send your custom greetings with Folgers® Hello Sunshine

Folgers® Hello Sunshine
 
A fun new way to create your greetings in augmented reality!
You just need to choose a scene, get in the picture, and watch the magic build around you! Take a picture and download the image to your phone before sharing with your friends or family on social networks.
 
What's new in this new version? 3 brand new scenes to choose from-just get in the pic and watch the magic build around you, then send the greeting you couldn't be there to say!
And, of course, all the existing scenes are still there so you can wear that Santa beard in September if you want to.
 
Download the app for Android.
 
 

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The M-Azing M&M’s Photo

Today you can virtually try-on your favorite accessories in the M&M'S®app and snap a photo:  Add a filter or a frame to create an M-azing photo to send to your friends and post on social media. 

It's really easy to do : 

Face up your smartphone cameria to see 3D accessories. 
Select an augmented reality accessory and choose any of the M&M’S® characters to appear in the photo with them. Characters can be resized and moved around to anywhere in the photo. Once you've the character positioned as you would like, you can take a photo. 
Photos will be added to the photo gallery, where they can be selected to add filters and photo frames. 
You can share your photo with friends on social networks or by email.
At the end of the Augmented Reality experience, you will receive a savings offer for M&M’S®.
 
Download the magic mirror app for Android
 

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Inspired to take a spin? WRC Racing Game.

THE 2013 IAA (Frankfurt International Motor Show) introduced the New Hyndai I20 WRC. From Tuesday 10st of September until 22st of September car lovers can virtually drive the I20WRC on the Hyundai Booth.

Enjoy your own taste of the action by taking our i20 WRC car for an augmented reality virtual spin.

Simply position your “steering wheel” in front of the totem camera and use it to navigate your way around the track as fast as you can. Collect as many Hyundai logos as possible along the way to add points to your score.

Once you hit the finish line, you’ll receive your final score.

Until now about 100 players per day have been recorded on the Hyundai Booth.

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