Augmented reality is an interactive experience where virtual components are dynamically merged into a live video stream in real time. Think: a virtual new concept car in the palm of your hand or a beer can that can trigger 3D images on your computer screen when you show it to your webcam! In partnership with Coke Zero, Total Immersion developped a web based application that enables the user to interact with AVTR code featured on the bottle to maneuver a Samson helicopter, a vehicle featured in the movie.